The effect of manufacturer advertising on consumer prices :
a managerial overview /
by Mark S. Albion and Paul W. Farris.

Description

Main Author

Albion, Mark S., 1951-

Related Names

Farris, Paul W.

Language(s)

English

Published

Cambridge, Mass. (14 Story St., Cambridge 02138) : Marketing Science Institute, c1982.

Subjects

Prices.
Advertising.

Note

"September 1982."

Physical Description

16 p. : ill. ; 29 cm.

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