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The advertising controversy :
evidence on the economic effects of advertising /
Mark S. Albion, Paul W. Farris.

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Main Author: Albion, Mark S., 1951-
Related Names: Farris, Paul.
Language(s): English
Published: Boston, Mass. : Auburn House Pub. Co., c1981.
Subjects: Advertising > Advertising / Management.
Advertising > Advertising / Economic aspects.
Advertising media planning.
Physical Description: xxi, 226 p. : ill. ; 24 cm.
ISBN: 086569057X :
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