Global marketing management /
Warren J. Keegan

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Main Author
Keegan, Warren J
Related Names
Green, Mark C
Language(s)
English
Published
Upper Saddle River, N.J. : Prentice Hall, c2002
Edition
7th ed
Subjects
Export marketing > Management > Case studies
Export marketing > Management
Physical Description
xxv, 617 p. : ill. ; 27 cm
ISBN
0130615064
0130332712
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