A manager's guide to marketing research;
survey of recent developments
[by] Paul E. Green and Ronald E. Frank.

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Main Author: Green, Paul E.
Related Names: Frank, Ronald Edward, 1933-
Language(s): English
Published: New York, Wiley [1967]
Subjects: Marketing research.
Physical Description: 185 p. illus. 22 cm.
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Limited (search only)	University of Wisconsin - Madison

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