Market segmentation
[by] Ronald E. Frank, William F. Massey [and] Yoram Wind.

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Main Author: Frank, Ronald Edward, 1933-
Related Names: Wind, Yoram, joint author.
Massey, William F., joint author.
Language(s): English
Published: Englewood Cliffs, N.J., Prentice-Hall [1972]
Subjects: Market segmentation.
Physical Description: xii, 292 p. illus. 25 cm.
ISBN: 0135575796
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Limited (search only)	University of Wisconsin - Madison

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