The creative marketer /
Simon Majaro.

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Main Author: Majaro, Simon.
Related Names: Chartered Institute of Marketing.
Language(s): English
Published: Oxford ; Butterworth-Heinemann, 1991.
Subjects: Psychology, Industrial > Psychology, Industrial / Handbooks, manuals, etc.
Creative ability in business > Creative ability in business / Handbooks, manuals, etc.
Marketing > Marketing / Management > Marketing / Management / Psychological aspects > Marketing / Management / Psychological aspects / Handbooks, manuals, etc.
Note: Includes index.
"Published in association with the Chartered Institute of Marketing."
Physical Description: 178 p. : ill. ; 24 cm.
ISBN: 0750600969
Locate a Print Version: Find in a library

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