Marketing, 1776-1976 and beyond :
1976 marketing educators conference proceedings /
edited by Kenneth L. Bernhardt.

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Related Names: Bernhardt, Kenneth L., 1944-
Language(s): English
Published: Chicago : American Marketing Assn, c1976.
Subjects: Marketing > Marketing / United States > Marketing / United States / Congresses.
Marketing > Marketing / Study and teaching > Marketing / Study and teaching / Congresses.
Marketing > Marketing / Congresses.
Note: Includes indexes.
Physical Description: xi, 684 p. : ill. ; 28 cm.
ISBN: 0877570752 :
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Item Link	Original Source
Limited (search only) no. 39	University of Michigan

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