Marketing management /
Dawn Iacobucci, Vanderbilt University.

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Main Author: Iacobucci, Dawn
Language(s): English
Published: ©2018
Boston, MA : Cengage Learning, [2018]
Edition: Fifth edition.
Subjects: Marketing > Marketing / Management.
Marketing > Marketing / Management.
Physical Description: xii, 324 pages : color illustrations ; 26 cm
ISBN: 1337271128
9781337271127
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Limited (search only)	University of Illinois at Urbana-Champaign

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