Consumer behavior :
buying, having, and being /
Michael R. Solomon.

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Main Author
Solomon, Michael R.
Language(s)
English
Published
Upper Saddle River, N.J. : Pearson Prentice Hall, c2007.
Edition
7th ed.
Subjects
Consumer behavior.
Physical Description
xviii, 654 p. : ill. (chiefly col.) ; 29 cm.
ISBN
0132186942
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