Consumer behavior :
buying, having, and being /
Michael R. Solomon.

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Main Author
Solomon, Michael R.
Language(s)
English
Published
Upper Saddle River, N.J. : Pearson Prentice Hall, [2008,] c2009.
Edition
8th ed.
Subjects
Consumer behavior.
Physical Description
xxv, 694 p. : col. ill. ; 29 cm.
ISBN
0136015964
9780136015963
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Limited (search only)   University of Wisconsin - Madison