Marketing in an electronic age /
edited by Robert D. Buzzell ; contributors, Vincent P. Barabba ... [et al.]

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Related Names: Barabba, Vincent P., 1934-
Buzzell, Robert D. (Robert Dow), 1933-
Language(s): English
Published: Boston, Mass. : Harvard Business School Press, c1985
Subjects: Telemarketing > Telemarketing / United States
Telemarketing
Physical Description: x, 404 p. : ill. ; 25 cm
ISBN: 0875841597
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