Quantitative methods in marketing /
Graham Hooley and Michael Hussey.

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Main Author: Hooley, Graham J.
Related Names: Hussey, Michael.
Language(s): English
Published: London ; International Thomson Business, 1999.
Edition: 2nd ed.
Subjects: Marketing > Marketing / Mathematical models.
Physical Description: 300 p. ; 25 cm.
ISBN: 186152417X
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Limited (search only)	Pennsylvania State University

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