Principles of marketing management /
Richard P. Bagozzi.

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Main Author: Bagozzi, Richard P.
Language(s): English
Published: Chicago : Science Research Associates, c1986.
Subjects: Marketing > Marketing / Management.
Physical Description: xxii, 730 p. : ill. ; 27 cm.
ISBN: 0574193359 :
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Limited (search only)	University of Michigan

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