The social psychology of consumer behaviour /
Richard P. Bagozzi, Zeynep Gürhan-Canli and Joseph R. Priester.

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Main Author: Bagozzi, Richard P.
Related Names: Priester, Joseph R., 1960-
Gurhan-Canli, Zeynep, 1968-
Language(s): English
Published: Buckingham [England] ; Open University Press, 2002.
Subjects: Consumers > Consumers / Psychology.
Consumer behavior.
Consumption (Economics) > Consumption (Economics) / Social aspects.
Physical Description: x, 222 p. : ill. ; 24 cm.
ISBN: 0335207227
0335207235
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