International marketing /
Philip R. Cateora.

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Main Author
Cateora, Philip R.
Language(s)
English
Published
Homewood, Ill. : R.D. Irwin, 1983.
Edition
5th ed.
Subjects
International business enterprises.
Export marketing.
Note
Includes indexes.
Physical Description
xiv, 801 p. : ill. ; 25 cm.
ISBN
0256028443
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