Marketing and development :
toward broader dimensions /
editors, Erdoğan Kumcu, A. Fuat Firat.

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Related Names: Firat, A. Fuat.
Kumcu, Erdoğan.
Language(s): English
Published: Greenwich, Conn. : JAI Press, c1988.
Subjects: Consumers > Consumers / Developing countries.
Marketing > Marketing / Developing countries.
Physical Description: xi, 343 p. : ill. ; 23 cm.
ISBN: 0892329939
Locate a Print Version: Find in a library

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