The Global business :
four key marketing strategies /
Erdener Kaynak, editor.

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Related Names
Kaynak, Erdener.
Language(s)
English
Published
New York : International Business Press, c1993.
Subjects
Intercultural communication.
Export marketing > Management.
Physical Description
xxv, 432 p. : ill. ; 22 cm.
ISBN
1560242493
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Limited (search only)   University of Michigan