Proceedings of the Marketing Science Institute 20th Anniversary Conference, October 29-30, 1981.

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Corporate Author
Marketing Science Institute. Conference
Related Names
Marketing Science Institute.
Language(s)
English
Published
Cambridge, Mass. : Marketing Science Institute, c1982.
Subjects
Marketing research > Congresses.
Marketing > Congresses.
Note
Cover title: Proceedings of 20th Anniversary Conference October 29-30, 1981.
Physical Description
viii, 111 p. : ill. ; 28 cm.
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