Marketing decision making:
strategy and payoff.

Description

Related Names: Miracle, Gordon E., ed.
Western Michigan University. Department of Economics.
Language(s): English
Published: Ann Arbor, Bureau of Business Research, [1965]
Subjects: Decision making.
Marketing > Marketing / Management.
Note: Seventh Annual Conference on Marketing Management, April 3, 1964.
Physical Description: 74 p. illus. 23 cm.
Locate a Print Version: Find in a library

Item Link	Original Source
Limited (search only)	University of Michigan