Relationship marketing :
bringing quality, customer service, and marketing together /
Martin Christopher, Adrian Payne and David Ballantyne.

APA Citation

Christopher, M., Ballantyne, D., Payne, A., Chartered Institute of Marketing. (19931991). Relationship marketing: bringing quality, customer service, and marketing together. Paperback ed. Oxford: Butterworth-Heinemann.

MLA Citation

Christopher, Martin, David Ballantyne, Adrian Payne, and Chartered Institute of Marketing. Relationship Marketing: Bringing Quality, Customer Service, And Marketing Together. Paperback ed. Oxford: Butterworth-Heinemann, 19931991.

Warning: These citations may not always be complete (especially for serials).