Transit marketing management handbook :
marketing organization /
U. S. Dept. of Transportation, Urban Mass Transportation Administration, Office of Transit Management.
Description
- Language(s)
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English
- Published
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Washington : The Office, 1975.
- Note
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Based on a study prepared by Lesko Associates in collaboration with Smith and Locke Associates entitled: A study of marketing functions in transit management organization structures.
- Physical Description
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viii, 86, 5, 3 p. :
diagrs. ;
27 cm.
Viewability
Item Link |
Original Source |
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University of Michigan
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