Perceived quality :
how consumers view stores and merchandise /
edited by Jacob Jacoby, Jerry C. Olson.

APA Citation

Olson, J. Chipman., Jacoby, J. (1985). Perceived quality: how consumers view stores and merchandise. Lexington, Mass.: LexingtonBooks.

MLA Citation

Olson, Jerry Chipman, 1917-, and Jacob Jacoby. Perceived Quality: How Consumers View Stores And Merchandise. Lexington, Mass.: LexingtonBooks, 1985.

Warning: These citations may not always be complete (especially for serials).