Speaking of advertising
[by] John S. Wright [and] Daniel S. Warner.

APA Citation

Wright, J. Sherman., Warner, D. S.. (1963). Speaking of advertising. New York: McGraw-Hill.

MLA Citation

Wright, John Sherman, 1920-, and Daniel S. Warner. Speaking of Advertising. New York: McGraw-Hill, 1963.

Warning: These citations may not always be complete (especially for serials).