Marketing: principles and methods
[by] Charles F. Phillips and Delbert J. Duncan.
APA Citation
Phillips, C. Franklin., Duncan, D. J. (1956). Marketing: principles and methods. 3d ed. Homewood, Ill.: R. D. Irwin.
MLA Citation
Phillips, Charles Franklin, 1910-, and Delbert J Duncan. Marketing: Principles And Methods. 3d ed. Homewood, Ill.: R. D. Irwin, 1956.
Warning: These citations may not always be complete (especially for serials).