The business of advertising - Moran, Clarence; William Brendon and Son; Methuen & Co. (London Methuen and co., 1905)
The business of advertising and its utility -- The history of advertising -- The business of mural advertising -- The business of advertising in the press -- The business of advertising by circular -- Art and advertising : the pictorial poster -- The bill-posters' associations and their censorship committees -- The taxation and rating of advertisements -- Restrictions on advertising -- The problem of control -- Appendices. Bye-laws of the London County Council with regard to flash and search lights -- Usual definition of a sky sign -- The Farnworth Clause -- The Dover Clause -- Index.
Mode of access: Internet.
Keywords: Advertising; relief halftones (prints)