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‡b.T83 1984
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‡aTull, Donald S.
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‡aMarketing research :
‡bmeasurement and method : a text with cases /
‡cDonald S. Tull and Del I. Hawkins.
|
250 |
⊔ |
⊔ |
‡a3rd ed.
|
260 |
⊔ |
⊔ |
‡aNew York :
‡bMacmillan ;
‡aLondon :
‡bCollier Macmillan,
‡cc1984.
|
300 |
⊔ |
⊔ |
‡axvi, 794 p. :
‡bill. ;
‡c24 cm.
|
504 |
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⊔ |
‡aIncludes bibliographical references and index.
|
538 |
⊔ |
⊔ |
‡aMode of access: Internet.
|
650 |
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‡aMarketing research
‡vCase studies.
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⊔ |
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‡aMarketing research.
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‡aHawkins, Del I.
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‡b2024-01-22T18:32:23Z
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