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‡aLD1780 1990
‡b.W947
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‡aWright, Alice Ann,
‡d1958-
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‡aAdvertising vs. direct experience as modes of communicating information about products /
‡cby Alice Ann Wright.
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‡c1990.
|
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‡avii, 382 leaves :
‡bill. ;
‡c29 cm.
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‡aVita.
‡5FU
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‡aTypescript.
‡5FU
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‡aThesis (Ph. D.)--University of Florida, 1990.
|
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⊔ |
⊔ |
‡aIncludes bibliographical references (leaves 370-380).
|
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⊔ |
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‡aMode of access: Internet.
|
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‡aAdvertising
‡xResearch.
|
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‡aConsumers
‡xResearch.
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