Marketing research

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082 0 0 ‡a658.8/3 ‡221
100 1 ⊔ ‡aAaker, David A.
245 1 0 ‡aMarketing research / ‡cDavid A. Aaker, V. Kumar, George S. Day.
246 1 ⊔ ‡iTitle on label of disc: ‡aSPSS student version 9.0 for Windows
250 ⊔ ⊔ ‡a7th ed.
260 ⊔ ⊔ ‡aNew York : ‡bJ. Wiley, ‡cc2001.
300 ⊔ ⊔ ‡axvi, 751 p. : ‡bill. ; ‡c27 cm. + ‡e1 computer laser optical disc ; 4 3/4 in.
500 ⊔ ⊔ ‡aDisc is copyright 1999 by SPSS, Inc.
504 ⊔ ⊔ ‡aIncludes bibliographical references and index.
538 ⊔ ⊔ ‡aMode of access: Internet.
538 ⊔ ⊔ ‡aSystem requirements for disc: IBM compatable computer running Windows 95, 98, or Windows NT, service pack 3 or higher ; CD-ROM player.
650 ⊔ 0 ‡aMarketing research.
700 1 ⊔ ‡aDay, George S.
700 1 ⊔ ‡aKumar, V.
CID ⊔ ⊔ ‡a010693955
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