Analytic approaches to product and marketing planning : proceedings of workshop cosponsored by American Marketing Association, Marketing Science Institute, and University of Pittsburgh, Graduate School of Business

LDR 01168cam a2200241 i 4500
001 010691185
003 MiAaHDL
005 20110802000000.0
006 m d
007 cr bn ---auaua
008 790816s1979 maua b 100 0 eng d
035 ⊔ ⊔ ‡asdr-coo686561
035 ⊔ ⊔ ‡a(OCoLC)55176627
040 ⊔ ⊔ ‡aCtY ‡cCtY ‡d*OCL* ‡dNIC ‡dCStRLIN
245 0 0 ‡aAnalytic approaches to product and marketing planning : ‡bproceedings of workshop cosponsored by American Marketing Association, Marketing Science Institute, and University of Pittsburgh, Graduate School of Business / ‡cedited by Allan D. Shocker.
260 ⊔ ⊔ ‡aCambridge, Mass. : ‡bMarketing Science Institute, ‡c1979.
300 ⊔ ⊔ ‡aviii, 492 p. : ‡bill. (some col.) ; ‡c28 cm.
490 0 ⊔ ‡aReport - Marketing Science Institute ; no. 79-104
504 ⊔ ⊔ ‡aIncludes bibliographies.
538 ⊔ ⊔ ‡aMode of access: Internet.
650 ⊔ 0 ‡aMarketing ‡xManagement ‡xCongresses.
650 ⊔ 0 ‡aProduct management ‡xCongresses.
700 1 ⊔ ‡aShocker, Allan D.
710 2 ⊔ ‡aUniversity of Pittsburgh. ‡bGraduate School of Business.
710 2 ⊔ ‡aAmerican Marketing Association.
711 2 ⊔ ‡aWorkshop on Analytic Approaches to Product and Market Planning, ‡cUniversity of Pittsburgh, ‡d1977.
CID ⊔ ⊔ ‡a010691185
DAT 0 ⊔ ‡a20100224095010.0 ‡b20110802000000.0
DAT 1 ⊔ ‡a20120814074843.0 ‡b2024-09-09T17:31:10Z
DAT 2 ⊔ ‡a2024-09-09T17:30:02Z
CAT ⊔ ⊔ ‡aSDR-COO ‡dUNKNOWN ‡lloader.pl-001-001
FMT ⊔ ⊔ ‡aBK
HOL ⊔ ⊔ ‡0sdr-coo686561 ‡acoo ‡bSDR ‡cCOO ‡pcoo.31924017804273 ‡sCOO ‡1686561
974 ⊔ ⊔ ‡bCOO ‡cCOO ‡d20240909 ‡sgoogle ‡ucoo.31924017804273 ‡y1979 ‡ric ‡qbib ‡tUS bib date1 >= 1929