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Problems in advertising,
by Neil H. Borden.

APA Citation

Borden, N. H. (Neil Hopper). (1932). Problems in advertising. 2d ed. New York: McGraw-Hill book company, inc..

MLA Citation

Borden, Neil H. (Neil Hopper), 1895-1980. Problems In Advertising. 2d ed. New York: McGraw-Hill book company, inc., 1932.

Warning: These citations may not always be complete (especially for serials).