Principles of marketing,
by Harold H. Maynard... Walter C. Weidler... Theodore N. Beckman.

APA Citation

Maynard, H. H. (Harold Howard)., Beckman, T. N., Weidler, W. Crothers. (1932). Principles of marketing. Rev. ed. New York: The Ronald press company.

MLA Citation

Maynard, Harold H. (Harold Howard), 1889-1957, Theodore N. Beckman, and Walter Crothers Weidler. Principles of Marketing. Rev. ed. New York: The Ronald press company, 1932.