Applications in basic marketing

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245 0 0 ‡aApplications in basic marketing.
260 ⊔ ⊔ ‡aHomewood, IL : ‡bIrwin, ‡cc1990-
300 ⊔ ⊔ ‡av. : ‡bill. ; ‡c26 cm.
310 ⊔ ⊔ ‡aAnnual.
362 0 ⊔ ‡a1990-
500 ⊔ ⊔ ‡aEditors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.
520 ⊔ ⊔ ‡a"Clippings from the popular business press."
538 ⊔ ⊔ ‡aMode of access: Internet.
580 ⊔ ⊔ ‡aCompanion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
650 ⊔ 0 ‡aMarketing ‡xManagement ‡vPeriodicals.
650 ⊔ 0 ‡aMarketing ‡vPeriodicals.
700 1 ⊔ ‡aMcCarthy, E. Jerome ‡q(Edmund Jerome). ‡tEssentials of marketing.
700 1 ⊔ ‡aMcCarthy, E. Jerome ‡q(Edmund Jerome). ‡tBasic marketing.
700 1 ⊔ ‡aPerreault, William D., ‡cJr.
700 1 ⊔ ‡aMcCarthy, E. Jerome ‡q(Edmund Jerome)
899 ⊔ ⊔ ‡a39076001472534 ‡c1994/95
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