Advertising in action
[by] Ralph Harris and Arthur Seldon.
APA Citation
Harris, R., Seldon, A. (1962). Advertising in action. [1st ed.] London: Published for the Institute of Economic Affairs by Hutchinson.
MLA Citation
Harris, Ralph, and Arthur Seldon. Advertising In Action. [1st ed.] London: Published for the Institute of Economic Affairs by Hutchinson, 1962.
Warning: These citations may not always be complete (especially for serials).