Advertising, its principles and practice
[by] Harry Tipper ... Harry L. Hollingworth ... George Burton Hotchkiss ... Frank Alvah Parsons.

Description

Main Author

Tipper, Harry.

Related Names

Parsons, Frank Alvah, 1868-1930.
Hotchkiss, George Burton, 1884-1953.
Hollingworth, Harry L. (Harry Levi), 1880-1956.

Language(s)

English

Published

New York city, The Ronald Press Co., 1921.

Edition

2d ed.

Subjects

Advertising.

Physical Description

579 p. illus. (incl. forms) col. plates. 22 cm.

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