The viewer's television book :
a personal guide to understanding television and its influence /
Stanley J. Baran.

APA Citation

Baran, S. J. (1980). The viewer's television book: a personal guide to understanding television and its influence. Cleveland, Ohio: Penrith Pub. Co..

MLA Citation

Baran, Stanley J. The Viewer's Television Book: a Personal Guide to Understanding Television And Its Influence. Cleveland, Ohio: Penrith Pub. Co., 1980.

Warning: These citations may not always be complete (especially for serials).