Sales force management :
planning, implementation, and control /
Gilbert A. Churchill, Jr., Neil M. Ford, Orville C. Walker, Jr.
APA Citation
Churchill, G. A., Walker, O. C., Ford, N. M. (1990). Sales force management: planning, implementation, and control. 3rd ed. Homewood, IL: Irwin.
MLA Citation
Churchill, Gilbert A, Orville C Walker, and Neil M Ford. Sales Force Management: Planning, Implementation, And Control. 3rd ed. Homewood, IL: Irwin, 1990.
Warning: These citations may not always be complete (especially for serials).