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Global marketing management :
a casebook

APA Citation

Quelch, J. A., Bartlett, C. A. (2006). Global marketing management: a casebook. 5th ed. / Mason, OH: Thomson/South-Western.

MLA Citation

Quelch, John A, and Christopher A. Bartlett. Global Marketing Management: a Casebook. 5th ed. / Mason, OH: Thomson/South-Western, 2006.

Warning: These citations may not always be complete (especially for serials).