01110cam a22003494a 4500007234785MiAaHDL20111212000000.0m d cr bn ---auaua990518s2000 caua b 001 0 eng 99006528 900065280761912452 (pbk. : acid-free paper)0761912444 (acid-free paper)sdr-ucsc.b20658989sdr-ucsd.b40932138DLCDLCC#PpccCUZAHF5823.I59 2000(OCoLC)41404332International advertising :realities and myths /edited by John Philip JonesThousand Oaks, Calif. :Sage Publications,c2000412 p. :ill. ;23 cmMode of access: Internet.Comparative advertisingAdvertising media planningAdvertisingJones, John Philip00723478519991123000000.020111212000000.020120815095258.02024-05-04T17:57:34ZSDR-UCSCIII - MILLENIUMloader.pl-001-001BKsdr-ucsc.b20658989uc1SDRUCSCuc1.32106015489252UC.b20658989UCUCSC20240504googleuc1.321060154892522000icbibUS bib date1 >= 1931UCUCSD20250421googleuc1.318220281803542000icbibUS bib date1 >= 1931