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‡a(OCoLC)78581920
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‡aJacoby, Jacob.
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245 |
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‡aExperimentally validating a conceptualization of brand loyalty /
‡c[by] Jacob Jacoby and David B. Kyner.
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264 |
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1 |
‡a[University Park, Pa.] :
‡bPennsylvania State University, College of Business Administration,
‡c1972.
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300 |
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‡a29 pages ;
‡c28 cm
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336 |
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‡atext
‡btxt
‡2rdacontent
|
337 |
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‡aunmediated
‡bn
‡2rdamedia
|
338 |
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‡avolume
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490 |
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‡aWorking series in marketing research ;
‡vno. 16
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500 |
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‡aCover title.
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504 |
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‡a"References": pages 26-29.
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538 |
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‡aMode of access: Internet.
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650 |
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‡aMarketing.
|
650 |
⊔ |
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‡aConsumers' preferences.
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700 |
1 |
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‡aKyner, David B.
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‡a2023-03-04T18:30:02Z
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