Catalog Record: Theory and practice of advertising; a textbook covering the development and fundamental principles of advertising and methods of representative advertisers | HathiTrust Digital Library

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Theory and practice of advertising;
a textbook covering the development and fundamental principles of advertising and methods of representative advertisers,
by S. Roland Hall.

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Main Author: Hall, S. Roland.
Language(s): English
Published: New York [etc.] McGraw-Hill book company, inc., 1926.
Edition: 1st ed.
Subjects: Advertising.
Physical Description: ix, 686 p. illus. 24 cm.
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