Catalog Record: Marketing research | HathiTrust Digital Library

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Marketing research
[by] David J. Luck, Hugh G. Wales [and] Donald A. Taylor.

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Main Author: Luck, David Johnston.
Related Names: Taylor, Donald A. 1923-2006., Wales, Hugh G.
Language(s): English
Published: Englewood Cliffs, N.J., Prentice-Hall [c1961]
Edition: 2d ed.
Subjects: Marketing research.
Physical Description: 541 p. illus. 24 cm.
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