00803mam a22002175a 4500005857034MiAaHDL20080923000000.0m d cr bn ---auaua951020s1995 xx a b 000 0 eng dsdr-wu3413547(OCoLC)33336960GZMGZMAWBH1775K575Hallahan, Kirk.Product publicity versus advertising :an investigation of third-party endorsement effects : the role of content class as a contextual processing cue /by Kirk Edward Hallahan.1995.2 v. (xii, 531 leaves :ill. ;29 cm.Typescript.Thesis (Ph.D.)--University of Wisconsin--Madison, 1995.Includes bibliographical references (leaves 461-531)Mode of access: Internet.Dissertations, AcademicMass Communications.00585703420080918142723.020080923000000.020120815135907.02025-08-23T18:53:30Z2025-08-23T17:50:03ZSDR-WUUNKNOWNloader.pl-001-001BKsdr-wu3413547wuSDRWUwu.89097146310WUv.13413547WUWU20250823googlewu.89097146310v.11995icbibnon-US bib date1 >= 1931WUWU20241103googlewu.89094797982v.21995icbibnon-US bib date1 >= 1931