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‡aBernhardt, Kenneth L.,
‡d1944-
‡0http://id.loc.gov/authorities/names/n81033010
‡1http://id.loc.gov/rwo/agents/n81033010
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‡aInstructor's manual to accompany cases in marketing management /
‡cKenneth L. Bernhardt, Thomas C. Kinnear and Bonnie B. Reece.
|
260 |
⊔ |
⊔ |
‡aPlano, Tex. :
‡bBusiness Publications,
‡c1981.
|
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⊔ |
⊔ |
‡aviii, 314 p. :
‡bill. ;
‡c28 cm
|
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⊔ |
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‡atext
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‡2rdacontent
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‡aMode of access: Internet.
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‡aMarketing
‡xDecision making
‡vCase studies.
‡0http://id.loc.gov/authorities/subjects/sh2010100728
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‡aMarketing
‡xManagement
‡vCase studies.
‡0http://id.loc.gov/authorities/subjects/sh2008107424
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‡aReece, Bonnie B.,
‡d1943-
‡0http://id.loc.gov/authorities/names/n79126528
‡1http://id.loc.gov/rwo/agents/n79126528
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‡aKinnear, Thomas C.,
‡d1943-
‡0http://id.loc.gov/authorities/names/n79072855
‡1http://id.loc.gov/rwo/agents/n79072855
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