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850829s1985 nyua b 001 0 eng |
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‡a0029042003
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‡aBonoma, Thomas V.
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‡aThe marketing edge :
‡bmaking strategies work /
‡cThomas V. Bonoma.
|
260 |
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⊔ |
‡aNew York :
‡bFree Press,
‡cc1985.
|
300 |
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⊔ |
‡axiii, 241 p. :
‡bill. ;
‡c25 cm
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336 |
⊔ |
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‡atext
‡btxt
‡2rdacontent
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‡aunmediated
‡bn
‡2rdamedia
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‡avolume
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‡aIncludes bibliographical references and index.
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‡aMode of access: Internet.
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‡aMarketing.
‡0http://id.loc.gov/authorities/subjects/sh85081333
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