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| 090 | ⊔ | ⊔ | ‡hHF5415 .C897 |
| 100 | 1 | ⊔ | ‡aCravens, David W. |
| 245 | 1 | 0 | ‡aStrategic marketing cases and applications / ‡cDavid W. Cravens and Charles W. Lamb, Jr. |
| 260 | ⊔ | ⊔ | ‡aHomewood, Ill. : ‡bR.D. Irwin, ‡c1983. |
| 300 | ⊔ | ⊔ | ‡axix, 648 p. : ‡bill. ; ‡c24 cm. |
| 336 | ⊔ | ⊔ | ‡atext ‡btxt ‡2rdacontent |
| 337 | ⊔ | ⊔ | ‡aunmediated ‡bn ‡2rdamedia |
| 338 | ⊔ | ⊔ | ‡avolume ‡bnc ‡2rdacarrier |
| 490 | 0 | ⊔ | ‡aIrwin series in marketing |
| 504 | ⊔ | ⊔ | ‡aIncludes bibliographical references. |
| 538 | ⊔ | ⊔ | ‡aMode of access: Internet. |
| 650 | ⊔ | 0 | ‡aMarketing ‡vCase studies. ‡0http://id.loc.gov/authorities/subjects/sh2008107423 |
| 700 | 1 | ⊔ | ‡aLamb, Charles W. |
| 899 | ⊔ | ⊔ | ‡a35128000864908 |
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