Canadian marketing; problems and prospects

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245 0 0 ‡aCanadian marketing; ‡bproblems and prospects / ‡cGeneral editors: Donald N. Thompson [and] David S. R. Leighton.
260 ⊔ ⊔ ‡aToronto : ‡bWiley Publishers of Canada, ‡c[c1973]
300 ⊔ ⊔ ‡axii, 299 p. ; ‡c24 cm
336 ⊔ ⊔ ‡atext ‡btxt ‡2rdacontent
337 ⊔ ⊔ ‡aunmediated ‡bn ‡2rdamedia
338 ⊔ ⊔ ‡avolume ‡bnc ‡2rdacarrier
500 ⊔ ⊔ ‡aPapers from the First Canadian Marketing Workshop held at York University, Toronto in June, 1972.
504 ⊔ ⊔ ‡aIncludes bibliographical references.
538 ⊔ ⊔ ‡aMode of access: Internet.
650 ⊔ 0 ‡aMarketing ‡zCanada ‡vCongresses.
700 1 ⊔ ‡aLeighton, David.
700 1 ⊔ ‡aThompson, Donald N.
711 2 ⊔ ‡aCanadian Marketing Workshop ‡n(1st : ‡d1972 : ‡cYork University)
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