One billion customers :
lessons from the front lines of doing business in China /
James McGregor

APA Citation

McGregor, J. (2005). One billion customers: lessons from the front lines of doing business in China. New York: Free Press.

MLA Citation

McGregor, James, 1953-. One Billion Customers: Lessons From the Front Lines of Doing Business In China. New York: Free Press, 2005.

Warning: These citations may not always be complete (especially for serials).