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| 008 | 980629s1997 maua 001 0 eng | ||
| 010 | ⊔ | ⊔ | ‡a97007401 |
| 020 | ⊔ | ⊔ | ‡a0750698284 ‡q(pbk. : alk. paper) |
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| 035 | ⊔ | ⊔ | ‡asdr-miu.990045403700106381 |
| 035 | ⊔ | ⊔ | ‡a(OCoLC)36470215 |
| 035 | ⊔ | ⊔ | ‡a(RLIN)MIFG98-B841 |
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| 040 | ⊔ | ⊔ | ‡aDLC ‡cDLC ‡dDLC |
| 050 | 0 | 0 | ‡aHF5415.13 ‡b.M3691832 1997 |
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| 090 | ⊔ | ⊔ | ‡b\HF\5415.13\.M27\1997\ ‡i06/25/98 T |
| 100 | 1 | ⊔ | ‡aMcDonald, Malcolm. |
| 245 | 1 | 0 | ‡aMarketing plans that work : ‡btargeting growth and profitability / ‡cMalcolm H. B. McDonald, Warren J. Keegan. |
| 260 | ⊔ | ⊔ | ‡aBoston : ‡bButterworth-Heinemann, ‡cc1997. |
| 300 | ⊔ | ⊔ | ‡aviii, 236 p. : ‡bill. ; ‡c24 cm. |
| 500 | ⊔ | ⊔ | ‡aIncludes index. |
| 538 | ⊔ | ⊔ | ‡aMode of access: Internet. |
| 650 | ⊔ | 0 | ‡aMarketing ‡xPlanning. |
| 700 | 1 | ⊔ | ‡aKeegan, Warren J. |
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| 974 | ⊔ | ⊔ | ‡bMIU ‡cMIU ‡d20240311 ‡sgoogle ‡umdp.49015002658988 ‡y1997 ‡ric ‡qbib ‡tUS bib date1 >= 1930 |