Evaluating new-product proposals

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100 1 ‡aMcGuire, E. Patrick ‡q(Edward Patrick), ‡d1932- ‡0http://id.loc.gov/authorities/names/n79056245 ‡1http://id.loc.gov/rwo/agents/n79056245
245 1 0 ‡aEvaluating new-product proposals / ‡c[by E. Patrick McGuire.
260 ‡aNew York : ‡bThe Conference Board, ‡c[1973]
300 ‡aiv, 108 p. : ‡billus. ; ‡c28 cm.
336 ‡atext ‡btxt ‡2rdacontent
337 ‡aunmediated ‡bn ‡2rdamedia
338 ‡avolume ‡bnc ‡2rdacarrier
490 0 ‡aConference Board report no. 604
500 ‡a"A research report from the Conference Board."
500 ‡aCaption title.
504 ‡aBibliography: p. 101-104.
538 ‡aMode of access: Internet.
650 0 ‡aNew products. ‡0http://id.loc.gov/authorities/subjects/sh85091388
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