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‡aNeuendorf, Kimberly A.
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‡aThe content analysis guidebook /
‡cKimberly A. Neuendorf.
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⊔ |
⊔ |
‡aThousand Oaks, Calif. :
‡bSage Publications,
‡cc2002.
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‡axviii, 301 p. :
‡bill. ;
‡c26 cm.
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‡aIncludes bibliographical references (p. 247-282) and indexes.
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‡aDefining content analysis : is content analysis easy? -- Milestones in the history of content analysis : the growing popularity of content analysis -- Beyond description : an integrative model of content analysis -- Message units and sampling units -- Variables and predictions -- Measurement techniques -- Reliability -- Results and reporting : data handling and transformations -- Contexts.
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‡aMode of access: Internet.
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‡aContent analysis (Communication)
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‡aSociology
‡xResearch
‡xMethodology.
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